Opening keynote speaker for Biomarkers World Asia 2007 by Dr. Ellson Chen
September 3, 2007
Dr. Ellson Chen, CEO of Vita Genomics, will be the opening keynote speaker for Biomarkers World Asia 2007, September 19 – 20, 2007, Grand Hyatt, Singapore.
Opening keynote: Advancing personalised medicine in the Asia Pacific market
• Adding value through increasing drug specificity
• Personalised medicine: How to construct a successful marketing plan
• Capitalising on biomarker developments to advance the commercialisation of personalised medicine: Implications for pharma and biotech companies
• Case study: Examples in the Asia Pacific market
Biomarkers World Asia 2007 is the Asia Pacific’s only event in the Life Science sector that highlights the very important role of biomarkers in drug discovery, diagnostics, and in boosting R&D strategies.
The theme of the summit is "Breakthrough" as innovations related to biomarker fuelled developments in the R&D sector will be brought to light and shared amongst the who’s who of the region’s pharmaceutical industry.
Biomarkers World Asia 2007 will bring together R&D professionals from international and Asian pharmaceuticals, biotechs, diagnostic companies, leading universities, clinical research institutions, government laboratories, CROs and solution providers.